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Corrugated Training and Consulting – We often assist Corrugated Manufacturers with machinery decisions
or problems, plant layout, packaging designs, as well as sales and technical procedures. |

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Technical Sales Assistance - A box is just a box....so what's your price? How do you communicate to your
customer that you offer them a lot more than just a box? A box may be a box, but you offer great differences in manufacturers, quality, raw materials and service. At CTC we can provide your
professional sales staff with technical sales assistance for your most challenging customers. Unfortunately, the thought that the corrugated box is a commodity is an easy habit for many sales
professionals to slide into. Many of your customers in the beginning believe the critical buying decision falls in the realm of price. This is very different from cost. When we consult with
corrugated box users, we have been highly successful in helping them recognize and embrace the philosophy of costs. We can help your sales staff to recognize exactly what advantages you have that
will maximize their return on investment. It requires being alert and selling out of the square. We can teach your sales staff techniques of recognizing opportunities that their counter parts
will likely overlook. We will teach them how to present their facts to your customer in a way that leaves the customer understanding the long-term benefits of using your product. |